📁 Client Portfolio: Something Nice Ice Cream

Industry: Mobile Food / Community Events
Scope: Brand Development, Social Media Strategy, Creative Design

Something Nice Ice Cream is a nostalgic ice cream truck experience built around community, kindness, and classic treats. I helped bring this passion project to life from the ground up—creating a playful yet polished brand identity and managing the marketing that drives its local presence.

🎨 Branding & Design

• Designed the full brand identity, including the logo and color palette, to reflect a nostalgic, cheerful tone

• Created branded menus and business cards for handouts, bookings, and events

• Established a consistent visual identity across all platforms

📱 Social Media Strategy

• Set up branded social profiles on Facebook, Instagram, and TikTok

• Developed a visual content style using real-time photos, behind-the-scenes clips, and event footage

• Created custom graphics and promotional content for pop-ups, community events, and collaborations

• Ongoing social media management including posting, caption writing, and community engagement

This business has become not only a recognizable truck but a feel-good brand that shows up at local events, school functions, and fundraisers—sharing smiles and Something Nice with every ice cream.